Business

If you're finding yourself tied down by piles of paperwork, endless unanswered emails and thousands of to-do lists, then this is the book for you! Become a more efficient, effective...

With the continued fragmentation of the media and proliferation of media options, the balance of power has shifted from the marketer to the individual. In Join the Conversation, Jaffe discusses...

This book answers all the questions you've ever wanted to ask top-ranking women directors: How did they make it to the top? What do they think of their success? How...

Game theory means rigorous strategic thinking. It's the art of anticipating your opponent's next moves, knowing full well that your rival is trying to do the same thing to you....

Sooner or later, we all find ourselves in front of an audience with nothing more to rely on than the power of our words.To lead today is to be a...

*Can you find the way to Davy's bar? *Do you know the Doughnut principal? *How do you make a Chinese contract? The changes which Charles Handy foresaw in THE AGE...

The purpose of this book is to introduce a concept that, if management execute it capably and sensibly: (1) will cost very little, except time; (2) is virtually guaranteed to...

A book about management, described by guru Peter Drucker as 'a first rate as an introduction for the non-manager and especially for the beginner, but equally excellent as a rounded,...

"A ROLLICKING READ ABOUT THE CORPORATE WORLD'S GREATEST RIVALRIES." ADAM GRANT, New York Times bestselling author of Think Again and Originals, and host of the TED podcast WorkLifeBased on the...

Multimedia behemoth; $75 billion "world power"; popular target for a variety of alleged evils from legal trickery to "brute force" marketing; or nothing more than a benevolent organization instrumental in...

What makes entrepreneurs different from the rest of us? Even when they are rich they keep on working. What drives them? Money? Power? Applause? In this book, a companion volume...

Written by a management consultant who has extensive experience in the training field, this book provides practical, inside advice on getting maximum value for your training money. Real-life examples, anecdotes...

The controversial marketing guru discusses the revolution in advertising strategy "What can I say about Sergio Zyman? He's a genius; that's all."-Warren Bennis, University Professor and DistinguishedProfessor of BusinessAdministration, USC...

Learn the secrets of persuasion and successful salesmanship from bestselling author Zig Ziglar in this inspirational book.Doctors, housewives, ministers, parents, teachers...everyone has to "sell" their ideas and themselves to be...

Pitman 2000 is a system of shorthand designed for easy learning, with a speed potential to meet the demands of the modern business world. This beginner's guide presents the basic...

This book enables healthcare professionals to make clinical governance a reality at all levels of a health care organisation. It covers techniques and approaches to support the successful implementation of...

In the vein of Thomas Bass or Ed Regis, this book looks at the business of computing in the US, at computer science, as a business, and as a collection...

IN A GROUND BREAKING APPROACH TO STRATEGIC PLANNING IN THE WORLD OF BUSINESS KENICHI OHMAE GOES BEYOND THE STANDARD FORMULA FOR SUCCESS INTO THE MIND OF THE CREATIVE CORPORATE THINKER....