![Goggins, David POPULAR PSYCHOLOGY David Goggins: Can't Hurt Me: Master Your Mind and Defy the Odds [2018] paperback](http://chaptersbookstore.com/cdn/shop/files/goggins-david-david-goggins-can-t-hurt-me-master-your-mind-and-defy-the-odds-2018-paperback-54040061378899_{width}x.jpg?v=1705507339)
![Lepera, Dr Nicole POPULAR PSYCHOLOGY Nicole Lepera: How To Do The Work: The Sunday Times Bestseller [2021] paperback](http://chaptersbookstore.com/cdn/shop/files/lepera-dr-nicole-nicole-lepera-how-to-do-the-work-the-sunday-times-bestseller-2021-paperback-57205137899859_{width}x.jpg?v=1726865597)
![Hendrick, Brother Richard BARGAIN RELIGION Brother Richard Hendrick: Still Points: A Guide to Living the Mindful, Meditative Way [2022] hardback](http://chaptersbookstore.com/cdn/shop/files/hendrick-brother-richard-brother-richard-hendrick-still-points-a-guide-to-living-the-mindful-meditative-way-2022-hardback-59894186836307_{width}x.jpg?v=1730781842)
![Hussey, Gerry POPULAR PSYCHOLOGY Gerry Hussey: Awaken Your Power Within [2021] paperback](http://chaptersbookstore.com/cdn/shop/files/hussey-gerry-gerry-hussey-awaken-your-power-within-2021-paperback-57323394892115_{width}x.jpg?v=1727321888)
![Clear, James POPULAR PSYCHOLOGY Atomic Habits: the life-changing million-copy #1 bestseller [2018] paperback](http://chaptersbookstore.com/cdn/shop/files/clear-james-atomic-habits-the-life-changing-million-copy-1-bestseller-2018-paperback-57804379881811_{width}x.jpg?v=1727707081)
You read a book, you recommend it to a friend. That friend tells another friend. And another... until the book becomes this year's word-of-mouth sensation.
This is the first to analyze the power of the 'pass-it-on' phenomenon, introducing us to the architects of the mightily efficient, money-spinning model known as the Viral Loop - the secret behind some of the most successful businesses in recent history.
Outfits such as Google, eBay, Flickr and Facebook all employ the model at their core; all have seen their stock valuations skyrocket within years of forming. The genius lies in the model's reliance on replication: what's the point of using Facebook if none of your friends can see your profile, or using Flickr if you can't share your photos? Where's the joy in posting a video on YouTube if no one watches it? In creating a viral product that people want, need and desire, growth can, and will, take care of itself.
Find out why the Loop will catch us all up, sooner rather than later...
- Publisher Name:Hodder & Stoughton
- Product Format:Paperback
- ISBN: XG80340918692
- Author:Penenberg, Adam
- Publication Date:2010-08-19
If you are not satisfied with your order in any way, get in touch. We have an excellent customer service record and we will do our best to ensure you are pleased with your purchase.
We are happy to refund a product if it is defective, within 30 days of purchase upon the return of your product. If you return a product to us and request a refund due to an error on our part we will be happy to pay for the postage cost to return it to us.
To be eligible for a return, your item must be in the same condition that you received it, unworn or unused & unread, and in its original packaging. You’ll also need the receipt or proof of purchase.
Please note, if you are requesting a refund based on an issue with condition we kindly ask you to provide a photo in order for us to best advise a suitable resolution.
To start a return, you can contact us at shop@chaptersbookstore.com. If your return is accepted, we’ll send you a return shipping label, as well as instructions on how and where to send your package. Items sent back to us without first requesting a return will not be accepted.
You can always contact us for any return question at shop@chaptersbookstore.com.
Damages and issues
Please inspect your order upon reception and contact us immediately if the item is defective, damaged or if you receive the wrong item, so that we can evaluate the issue and make it right.
Exceptions / non-returnable items
Certain types of items cannot be returned, like custom products or special orders. Unfortunately, we cannot accept returns on sale items or gift cards.
Exchanges
The fastest way to ensure you get what you want is to return the item you have, and once the return is accepted, make a separate purchase for the new item.
Refunds
We will notify you once we’ve received and inspected your return, and let you know if the refund was approved or not. If approved, you’ll be automatically refunded on your original payment method. Please remember it can take some time for your bank or credit card company to process and post the refund too.
Free Delivery in the Republic Of Ireland on all orders over €30. Standard Delivery Charge in Republic of Ireland of €5 for all orders below €30.
Delivery is subject to warehouse availability. Out-of-stock items will be shipped as soon as possible, upon arrival from the manufacturer/publisher. Please take shipping time into consideration.
