Matthew Healey: What is Branding? [2008] hardback

€9.99

In StockIn StockOut of stock

Condition: Very Good

  • New €35.71
  • Very Good €9.99
€9.99

It is an exciting time for branding. As everything becomes global, good branding becomes more crucial. "What is Branding?" Is an accessible guide that makes sense of this complex subject. It explores the process of branding, and shares insights that can be...

Out of stock

Notify me when this product is available:

It is an exciting time for branding. As everything becomes global, good branding becomes more crucial. "What is Branding?" Is an accessible guide that makes sense of this complex subject. It explores the process of branding, and shares insights that can be applied to practical challenges. Outlining the components of branding (positioning, storytelling, design, price, and relationships), what it can be applied to, and what it can achieve, "What is Branding?" Will help ensure the success of branding for any product, service, person, or place. Case studies included in the international portfolio of campaigns explain what makes them work, why they matter, and what can be learnt from them. Analysis focuses both on design know-how and on theory, looking at how professionals wrestle with abstract notions of perception, culture, and love while at the same time solving the nuts-and-bolts problems of package design, sign making, and web technology.
  • Publisher Name:Rotovision
  • Product Format:Hardback
  • ISBN: XV82940361458
  • Author:Healey, Matthew
  • Publication Date:2008-01-01

Refund Policy

If you are not satisfied with your order in any way, get in touch. We have an excellent customer service record and we will do our best to ensure you are pleased with your purchase.

📄 Exercise Your Right of Withdrawal

Under EU consumer law, you have the right to withdraw from your purchase within 14 days of receiving your order, without giving a reason. To formally exercise this right, use the button below. This is a distinct function separate from our general returns process.

 

Your right to cancel

If you order online, you have the right to cancel your order within 14 days of receiving your goods, without giving a reason. This cooling-off period runs from the day you (or someone you nominate) receives the last item in your order. To cancel, contact us at shop@chaptersbookstore.com stating your order number and your wish to withdraw from the purchase. Once we've confirmed your cancellation, you have 14 days to send the goods back to us.

Condition of returned items

To be eligible for a refund, your item must be returned unworn, unused and unread, in its original packaging, and in the same condition you received it. You'll also need your receipt or proof of purchase. If your return is based on the item's condition on arrival, please include a photo so we can advise the best resolution.

Faulty or damaged items

Please inspect your order on arrival and contact us immediately if an item is defective, damaged, or not what you ordered. Separately from the 14-day cancellation right above, you're entitled to a repair, replacement or refund on faulty goods for up to two years from purchase, under standard consumer guarantee rights.

This guarantee covers manufacturing faults only, such as printing errors, missing pages, or binding defects present at the time of purchase. It does not cover damage arising from normal use or wear, including creased spines, worn covers, marked pages or general signs of reading. If you're unsure whether an issue qualifies, send us a photo and we'll be happy to advise.

How to return

To start a return, contact us at shop@chaptersbookstore.com. If your return is accepted, we'll send you a return shipping label and instructions on how and where to send your package. Items sent back to us without first requesting a return will not be accepted. If a return is due to an error on our part, we'll cover the postage cost.

Exceptions and non-returnable items

Certain items cannot be returned, including custom products, special orders, sale items and gift cards.

Trade-In Programme

If you're trading in previously owned books rather than returning a purchase, please see our separate Trade-In Programme terms, which operate independently of this policy.

Refunds

Once we've received and inspected your return, we'll let you know if the refund has been approved. If approved, you'll be refunded automatically to your original payment method. Please allow some time for your bank or card provider to process and post the refund.

Free Delivery in the Republic Of Ireland on all orders over €30. Standard Delivery Charge in Republic of Ireland of €5 for all orders below €30.

Delivery is subject to warehouse availability. Out-of-stock items will be shipped as soon as possible, upon arrival from the manufacturer/publisher. Please take shipping time into consideration.

Customer Reviews

Sunday,Monday,Tuesday,Wednesday,Thursday,Friday,Saturday
January,February,March,April,May,June,July,August,September,October,November,December
Not enough items available. Only [max] left.

WARNING: Max settings 200 code custom color. If you want more than, please contact support us, Kind Regards!

IMPORTANT: Click on the button 'Update on online store' to code active on live theme.

Update on online store Updating style Updated style

Demo Swath, Label settings Preview:

hot
1. hot
Shopping cart

Your cart is empty.

Return To Shop

Menu