{"product_id":"the-perfect-meal-the-multisensory-science-of-food-and-dining","title":"Charles Spence: The Perfect Meal [2014] paperback","description":"\u003cp\u003eThe authors of \u003ci\u003eThe Perfect Meal\u003c\/i\u003e examine all of the elements that contribute to the diner s experience of a meal (primarily at a restaurant) and investigate how each of the diner s senses contributes to their overall multisensory experience. The principal focus of the book is not on flavor perception, but on all of the non-food and beverage factors that have been shown to influence the diner s overall experience.\u003c\/p\u003e \u003cp\u003eExamples are:\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003ethe colour of the plate (visual)\u003c\/li\u003e\n\u003cli\u003ethe shape of the glass (visual\/tactile)\u003c\/li\u003e\n\u003cli\u003ethe names used to describe the dishes (cognitive)\u003c\/li\u003e\n\u003cli\u003ethe background music playing inside the restaurant (aural)\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eNovel approaches to understanding the diner s experience in the restaurant setting are explored from the perspectives of decision neuroscience, marketing, design, and psychology.\u003c\/p\u003e  2015 Popular Science Prose Award Winner.","brand":"Spence, Charles \u0026 Piqueras-Fiszman, Betina \u0026 Blumenthal, Heston","offers":[{"title":"Very Good","offer_id":48674264252755,"sku":"XV81118490822","price":3.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4001\/6057\/files\/spence-charles-piqueras-fiszman-betina-blumenthal-heston-the-perfect-meal-the-multisensory-science-of-food-and-dining-xv81118490822-56089444254035.jpg?v=1728338352","url":"https:\/\/chaptersbookstore.com\/products\/the-perfect-meal-the-multisensory-science-of-food-and-dining","provider":"Chapters Bookstore","version":"1.0","type":"link"}