{"product_id":"drunk-tank-pink-the-subconscious-forces-that-shape-how-we-think-feel-and-behave","title":"Adam Alter: Drunk Tank Pink [2014] paperback","description":"\u003cp\u003e'Drunk Tank Pink' is a particular shade of pink. In 1979 psychologists discovered that it has an extraordinary effect: if you stare at it for two minutes, you dramatically weaken in strength.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eIn this brilliant study of the strange recesses of our minds, Adam Alter reveals the world is full of such hidden forces that shape our every thought, feeling and behaviour - without us ever realizing.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eSome letters in product names make us more likely to buy them (nearly all successful brands contain a 'k' sound)\u003c\/li\u003e\n\u003cli\u003eWe're more likely to be critical if we write in red rather than green biro\u003c\/li\u003e\n\u003cli\u003eYour first report at school can determine your future career\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cp\u003eUnderstanding these cues is key to smarter decision-making, more effective marketing, and better outcomes for our selves and our societies. Prepare for the most astounding and fast-paced psychology book since \u003cem\u003eBlink \u003c\/em\u003eand \u003cem\u003ePredictably Irrational\u003c\/em\u003e.\u003c\/p\u003e","brand":"Alter, Adam","offers":[{"title":"Very Good","offer_id":49582503559507,"sku":"XV81780745831","price":6.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4001\/6057\/files\/alter-adam-drunk-tank-pink-the-subconscious-forces-that-shape-how-we-think-feel-and-behave-xv81780745831-59428855284051.jpg?v=1728624011","url":"https:\/\/chaptersbookstore.com\/products\/drunk-tank-pink-the-subconscious-forces-that-shape-how-we-think-feel-and-behave","provider":"Chapters Bookstore","version":"1.0","type":"link"}