{"product_id":"bonfire-of-the-brands-how-i-learnt-to-live-without-labels","title":"Neil Boorman: Bonfire Of The Brands [2008] paperback","description":"Average number of ads exposed to each day: 3000\u003cbr\u003eAverage number of ads exposed to by age of 65: 2 million\u003cbr\u003eAverage number of brand names memorised by a 10-year-old: 400\u003cbr\u003eWorldwide advertising spend in 2006: $427 billion.\u003cbr\u003e\u003cbr\u003eIn our consumer world, saturated by branded goods, is there any escape from the vice-grip of advertising on all our lives?\u003cbr\u003e\u003cbr\u003eNeil Boorman, journalist, brand consulatant (and recovering brand addict), draws on his vast professional and personal experience to build a compelling case for change. In Bonfire Of The Brands he assesses the impact of advertising on the individual, the broader implications for society as a whole and the consequences for the near future. If the industry won't give it up, is it time for the individual to take back control?","brand":"Boorman, Neil","offers":[{"title":"Good","offer_id":47656828928339,"sku":"XG81847670878","price":6.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4001\/6057\/files\/boorman-neil-neil-boorman-bonfire-of-the-brands-2008-paperback-xg81847670878-55199560991059.jpg?v=1728238278","url":"https:\/\/chaptersbookstore.com\/products\/bonfire-of-the-brands-how-i-learnt-to-live-without-labels","provider":"Chapters Bookstore","version":"1.0","type":"link"}